31 January 2025 Friday

Erat A.Ş

Erat A.Ş

Erat A.Ş. CEO Birol ALTIPARMAK
We Strengthen Our Position in the Sector and Support Sustainable Growth with a Strong Dealership System


Birol ALTIPARMAK
CEO
Erat Cable, which consistently adopts an innovative approach to deliver the fastest and most effective solutions to customer needs, strengthens its leadership in the industry through its strong dealership network and high-quality products. Having achieved significant success in projects both domestically and internationally, Erat Cable Teknolojik Donanım Sis-temleri Sanayi ve Ticaret AŞ, CEO, Birol Altıparmak, continues to reinfor-ce the company’s position in the sector with strategic investments and steps aligned with its goal of becoming a strong global brand. Altıparmak answered our questions, sharing the secret behind Erat Cable’s success and its plans for the future.
Erat Cable has established the strongest dealership system in the  sector. How do you think this strong dealership structure has  contributed to your company’s success?
Erat Cable has successfully reached a broader audience thanks to its strong dealership system. This system not only increased our sales but also enabled us to provide faster and more effective solutions to our customers’ needs. Our dealership network has allowed us to build strong ties with our business partners, gain a competitive advantage, and estab-lish a solid infrastructure supporting our sustainable growth objectives. This structure provides a robust foundation for achieving our future goals.
Erat Cable contributes to major infrastructure projects in many countries. How do you evaluate your strategic role and international successes in these global projects?
Erat Cable plays a significant role in major infrastructure projects in countries like the UK, Italy, and Greece. Our products and solutions,  preferred internationally for their high-quality standards, contribute to the successful implementation of these projects. These collaborations not only strengthen our position in the industry but also enhance our credibility in international markets. Our strategic role goes beyond simply  supplying products; it also involves creating value by offering tailored  solutions to meet the specific needs of each project.
Erat Cable has expanded its product range with the production of new cables. How do you see these new product groups meeting  industry demands, and what advantages will they bring to your  company?
At Erat Cable, we continuously expand our product range and provide innovative solutions to meet industry needs. As part of this effort, we have added coaxial cable production to our portfolio. Additionally, we are capable of manufacturing products in compliance with international standards and specific customer requirements. This approach enables the production of micro cables and technically demanding product groups. By adding new varieties to our portfolio every day, we offer quick and ef-fective solutions to industry demands. Our diverse product range not only provides our existing customers with broader options but also allows us to enter new markets and stand out in the industry.